Let’s be honest: we are not that different from our cave-dwelling ancestors. Scientists have proven this fact again and again. Just like our ancestors, we are easily excited by colors, movements and rewards. Companies know this, and they are using it against us. They designed social media apps, video games and websites in a way that mimic the thrill and pleasure of slot machines, in order get us addicted.
Because, we are not their customers, but their products. We are the data ‘cow’ for them to milk and sell to the highest bidder. The more colors there are in the website, the fancier the effects, the longer we will stay, and the more data they can milk from us.
That is why, I do not want this blog to be just another tool to grab your attention. In Vietnamese, we have a saying, “hữu xạ tự nhiên hương”, meaning if a flower is naturally aromatic, people will naturally gravitate towards it. Perhaps this is a bit extreme in this day and time, when marketing techniques are widely practiced. I know of many blogs or channels become an overnight success after they went viral.
However, that depends on what your definition of “success”. Mine doesn’t have anything to do with fame or money in it. I didn’t start this blog hoping to be the very best one out there, in terms of traffic, virality or ad clicks. This blog doesn’t even have an ad on it.
I define my success as the value I bring to you. If you can take home something from this post today, it means I’m already successful in what I wanted to do.
I don’t want to treat you and your mind as commodities. You deserve much more than that.